In the early years of the internet the actual design of a website was
either very basic or had to be done using a software package that needed a
specialist to use it. Not surprisingly, website designers were in short
supply and could command huge fees for their services. All that has
changed dramatically and website design is not such a complicated
procedure as you might think.
The actual look and feel of a website is more down to personal preferences
than current design trends. Internet users want websites that are nice to
look at, sure, but they are much more concerned with the ease of use of a
website. If a visitor to your professionally designed website cannot find
the information that they are looking for quickly and easily they will go
elsewhere.
Website designers are similar to fashion designers. Quite often the
designs that they come up with are totally impractical or outrageously
expensive. Unless you have absolutely no idea of what theme you want
applied to your website such as colours and styles you do not need to hire
the services of a website designer but can produce the basic outline
yourself. Obviously the technical aspects of your website requires an
expert but it is becoming more common for website builders to be concerned
more with how the site works rather than the aesthetic side of it.
There are a number of free website building sites around these days and
these can be a great way for you to play with your design ideas without
the expense of hiring a professional. You can also buy relatively cheap
software that can produce fairly complex website designs quickly and
simply. Drag and drop website design software has become extremely
popular. There are also many programs that you can produce your website
design with and have it converted to html for uploading to your website.
Personally I have had experience of both sides of the coin. The worst
experience was when I was working as a website copywriter for a guy, who
shall remain nameless! I first became involved in his website project
after he had paid a large sum to a website design team. To be honest, I
hated the design that they had produced for the website and it seemed to
have taken them an extortionate length of time to produce static pages.
The design of a website is very much a personal preference but I was not
the only one that hated this particular design. So, the guy decided to
hire another person, just for the design while the technical side of his
website was being sorted out. He thought it would be easy to apply a
different style to the website but he was wrong! The second design seemed
to cause problems for the tech guy and eventually had to be dropped. Now
on his THIRD website design the website owner decided to find a company
who could perform both the design and build aspects of his website.
Finally he found a website professional who could deal with both.
Unfortunately he had invested so much money in the failed designs that he
ended up being unable to fund the final website and the whole project was
shelved.
The best advice I can give is that you should be extremely careful if you
are hiring two different companies to produce the design and the technical
aspects of your site. The two must be able to interact with each other and
use the file formats that each other produce. Don't be deceived into
thinking that you have to employ a design professional when you may well
be able to do it yourself, cheaper and to your complete satisfaction.
My name is Erika Pilkington and I hope you enjoyed this article. I have
much more information at my website http://www.saywebsite.com.
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