Buying Customers
You may not believe it, but people still judge things by their appearances.
How does your website look?
The appearance of your web site text can actually increase or decrease
your sales.
The size, font, style and color of your text can easily affect your
reader's buying decision.
Below are web advertising ten points to consider when designing your web
site.
1. Easy To Read- You want to make it easy for your visitors to read your
text. You don't want to use a light colored text like yellow on a white
background and you don't want to use dark blue text on a black back-
ground.
2. Create A Mood- You want to use the color of your text to create a mood
for the reader. If you want to create excitement, use some red text. If
you want to create greed, use a some green text. Use colors that would put
you in a mood to buy your product.
3. Grab Their Attention- You can grab your readers attention by using
headlines. Make the headline more noticeable by using a different colored
headline than your ad copy. This offsets the headline and pulls the reader
into the rest of your ad copy.
4. Highlight Keywords- You can emphasize phrases and keywords that are
important to your readers. For instance, use super, deluxe, fast, low
price, free, new, etc. You could use bolding, underlining, italics, color
changing, etc.
5. Sizing It Up- You don't want to use text that is too small or to large.
You want to use larger text for your headlines and subheadings. You want
to use smaller text for your ad copy. If your grandparents can't read it,
it's too small.
6. Don't Use All CAPS!- You don't want to use all capital letters in your
ad copy. It looks unprofessional and is hard to read. You may want to use
all CAPS in your headlines to offset it.
7. Font Properly- You want to use a text font that relates to the product
or services your selling. You don't want to use a comic type font when
your selling business books.
8. Spacing Out- It's important to use spaces properly when typing your
text. You should indent and bullet key benefits your product or service
will give the reader. Your headlines, subheadings, sentences and
paragraphs should be consistently spaced throughout your web site.
9. I Need Sunglasses- Don't use all bright text colors and backgrounds on
your web site. It will make your text hard to read and actually bother
your readers' eyes to the point they just decide to leave your site.
10. Check The Readability- It's important to check your spelling and
grammar before you upload your web page. When writing an ad copy you're
allowed to break some of those grammar rules to get your point across.
May these web advertising secrets help you to make a lot of money.
Warmly,
I-key Benney, CEO
I-key, a Millionaire CEO from New York City is the creator of "Mscsrrr:
Millionaire Secret Cash System",(online investing) program, which has
helped thousands of ordinary people from all over the world to attain
financial security and shining success during the past 2 yrs.
Mscsrrr Millionaire Cash System helps you to generate $1,500+/Week for
life, from home or office, part time or full time. No large investment or
hassles. Win $1000-$2000 free "cash".
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