Creating an appealing, functional, and effective Web site is much harder
than it looks. It's not simply a matter of taking a company brochure or
catalog, converting the text to HTML, and throwing in a few pictures
(although many sites seem to have been created using this technique!).
A Web site is a 24-hour a day advertisement for your company and should be
treated as such. You wouldn't turn over the design of your next direct
mail piece, newspaper ad, or TV commercial to an amateur, and the same
should hold true for your Web site. Actually, more care should be given to
your Web site considering the potential number of online viewers is much
greater than the audience for any other communication medium.
We've redesigned Web sites for large companies that initially thought
they'd save time and money by hiring a college student to design their
site. They wound up with a site that looked like it had been designed by a
college student, did not incorporate effective online marketing tools to
draw traffic to the site, and the college student graduated and moved on,
leaving them without ongoing support.
A Web site should not be static; it should be dynamic, offering the
possibility of interacting with others in a way that traditional media
can't. As Web sites become more sophisticated, so does the need for
experienced developers. Web designers also need to be familiar with the
peculiarities of this new medium. Your Web site will be viewed by
different people from all over the world using vastly different equipment.
How do you design a page that needs to fit onto several different size
monitor screens, set at a number of different resolutions, using a variety
of different browser software?
The answer is? hiring a professional Web development firm like
WebSolutions. We develop Web sites for a living. Our clients are pleased
with the results because we strategically plan the elements of their sites
depending on each individual customer's needs. We expertly handle
everything from securing the site's domain name to creating graphics and
programming the Web site. The possibilities are vast and ever changing.
You need a professional firm to discuss the options and work with you to
find the best solution for your site.
Designing an effective Web site is part art, part science and a little
luck. You need an experienced professional to get the best results. And,
to some extent, the old adage applies, "you get what you pay for."
WebSolutions is a professional Web site design, development, and hosting
company based near Chicago. Their expertise in Web design has been
highlighted in print and television and their custom developed solutions
have been highly successful for businesses nationwide. Jon Kee handles all
sales and marketing related activities for WebSolutions and can be reached
by phone @ 630.375.6833 or email @ sales@wsol.com.
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