Friday, October 17, 2008

Be Inspired to Create Better Websites

Being a writer, when I was asked to do some research into what makes a
good website, of course I straightaway went to check out all of my
favorite authors. After sifting through a few standard sites I remembered
to look at one of my all time respected writers-Paulo Coelho. Judging by
how many books he has sold he is obviously a lot of people's favorite, and
his website is exactly what you'd want to keep the fans happy.
 
If any of you are familiar with Coelho's work you will know how prolific
he has become all over the world. People love the simplicity of his
stories about the spiritual quests of all people and the idea that the
magical happens in everybody's lives, even the so-called 'ordinary,
normal' person. He to me comes across as a perfect example of the power of
human connection, his books having affected millions across all national
boundaries. As an Internet writer, to me he symbolizes the possibilities
lying in the future of the Web. Like a good book, the Internet too can
cross all imagined ideas of separation bringing people from all walks of
life together in the context of positive thought and action.
 
Coelho's website's homepage starts off with a simple black screen, and a
large photo of the man smiling-a very humanistic approach to this new
medium. It then has many different sections as well as links to relevant
sites, even his own web log (on-line journal) entitled, " Warrior of the
Light Online". I think I could spend innumerable hours reading over his
personal thoughts and pieces of information he has integrated from
elsewhere. Having this added website of an on-line diary gives the site
even more humanistic qualities, as any person can truly connect with
Coelho's innermost feelings and thoughts.
 
The sections on the main site are separated into categories like:
Biography, Paulo Coelho Institute, Photo Gallery, Road to Santiago,
Agenda, Books, Editions, Free downloads, Meditation, TV on-line (videos),
Warrior of Light, To journalists, FAQ, Message for the author, and
Recommend this site. We are talking about a very extensive and well
thought out site. Any type of individual or business, especially writers,
could learn a lot from this example.
 
Just to touch on a few aspects of the site's categories I'll focus on the
one's I had a good look at. The biography was excellent, an extremely
in-depth look at Coelho's life from childhood until present day. No holes
barred, he's not ashamed to tell of all his low points as well as the
usual list of one's achievements. It is very honest, he tells of how his
parents institutionalized him several times thinking he was crazy, as well
as stories of being tortured as a political prisoner and of his 'dark'
experiences with drugs and black magic. This humanistic perspective gives
the site a much more personal feel as well as eliciting reactions in
readers, much more powerful than a bland website that solely focuses on a
writer's books and how to purchase them.
 
The photo gallery is another dimension I have not witnessed on many other
sites. He again gives vision to his whole life with photos included from
areas entitled, Childhood, Transition, The crazy years, 2000/2001, 2002,
and Today. You see, this website isn't just a shop front or a facade for a
business. It gives the individual an opportunity to share his identity
with the whole world, a courageous act only taken by people who aren't
afraid to put themselves on the line, sharing their spirits with all of
humanity. This is the key to why the website is so powerful, one needs to
take risks to achieve success in life.
 
I could write extensively on the other categories of the site but I think
you could just go and check them out yourself. Me telling you what is a
good website isn't going to teach you much, you've got to experience
things for yourself to truly gain the knowledge you are looking for. Maybe
you'll be so inspired, one day it'll be your website I'm writing about!
 
About The Author
 
Jesse S. Somer is a human who wants to help uncover the underlying
unifying power that lies in the future of the Internet. http://www.m6.net
 
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